LSEG - Workspace without limits
I had the pleasure of working with alan Agency and LSEG/Refinitiv to conceptualise and execute their new campaign - “Workspace Without Limits”. The campaign aimed to amplify how Refinitiv can help financial institutions to increase productivity and produce better insights by finding new ways of working with data. The campaign included reports with key findings from 1,200 financial industry professionals, with insights from four regions brought to life with simple data visualisation. In addition to this, we produced short videos for social media and long-scroll infographics, all of which we housed behind a bespoke data-capture landing page.
We worked with Refinitiv’s internal team to innovate within their brand guidelines and create a design system for the campaign that pushed boundaries for them, but sat seamlessly alongside their existing brand collateral.
Winner of Bronze at the B2B Marketing Awards 2022
“I wish we’d thought of this. It’s just really nice work and a great interpretation of our visual identity”
— Mark Lulsens, Global Creative Director, Refinitiv/LSEG